At Guzzbury Studio, we love making projects light work for our clients. Whilst collaboration is most definitely required, we don’t believe in wasting our clients time or resources. So, to make simpler for our clients we have documented the basic processes we follow with every website we design and develop. This is our guarantee that we will ensure all your criteria is met and your expectations exceeded. We don’t just promise results, we deliver them!
In this primary stage, the main point is for us to recognise the end goal of the website design, usually by having a detailed discussion with the client or other stakeholders.
The written content & SEO elements are two of the most important aspects of every site. Honest, quality and valuable content helps drive visitors to your site and increases engagement. Without content, your websites’ bounce rate is likely to be high as visitors will not spend time on your website. It is key to analyse at this stage how you can add value to your content, so users come to your site to gain insight and knowledge.
The development includes most of the programming work, as well as uploading content. We prefer to keep the codes arranged and refer regularly to the planning aspects as the full website gets its shape. We take a strategic approach to avoid expected hassles by continually testing on the go.
The purpose of the launch phase is to set the website for public viewing. To do this requires the final polishing of design components, extensive testing of interactivity and features and, most of all, a report of the user’s experience.
Of course, the launch stage is never really the end, there is always framework updates and maintenance required.
We sometimes get told by clients that they don’t require maintenance or updates on their site, our reply is simply a question: If you left your car outside in a field and did not use it at all for 1 year, having had no services or MOT’s would you expect it to be in full working order? If in fact your car had not been vandalised or stolen completely, its most likely that at least the battery would be flat. This simple illustration applies very much to your website. Without continual updates it won’t be the well lubricated machine it once was and will become more and more vulnerable to brute force hacking. This could then result in security breaches if your site is collecting clients’ data.
All the best websites out there are continually evolving, being updated, modernised and optimised. A great website is never complete!
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